Maybe it's time for some digital marketing?

"Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value." – Philip Kotler.
Contact Promethean for a better digital marketing solution!

SEO

Search Engine Optimisation (SEO) is the art of making your web pages rank well in the search engine results. Ideally, you want to be on the first page. We believe the best outcomes will be achieved by using White Hat (ethical) optimisation methods. These techniques offer the highest probability of lasting improvements.

Online Advertising

Online advertising can increase sales dramatically. We usually use Google AdWords, and/or Facebook Ads, and/or advertise on niche websites. The coolest thing about online advertising is that it provides precise targeting and measurable results. This enables us to continuously improve online advertising campaigns.

Email Marketing

A business’s lists of leads and customers are among its most valuable assets. Your website can be used to grow your lists dramatically. Furthermore, you can send a series of automated emails which are personalised to match the unique needs of the individuals on your lists. Email conversion rates can be amazing!

Affiliate Marketing

An affiliate program enables you to pay other websites to refer visitors. You can pay per click, per lead, or per sale. This technique is most effective when there are high traffic websites (eg. blogs) in your niche that do not compete directly with your brand. It can also be used to reward existing customers who refer new business.

Social Media

Social media can drive traffic and shape opinions. It can have a dramatic influence on a brand, for better or worse. Any company that’s serious about branding, should also be serious about social media management. It’s an essential part of any well-rounded marketing strategy, and should be managed by someone who is expert in this field.

Conversion Funnels

Optimising conversion rates is one of the most effective ways to improve the efficiency of your online marketing. It’s futile having visitors to your website if they don’t perform a desired action, such as buying something, or contacting you. You therefore need to fine-tune every aspect of your marketing strategy to maximse leads and sales.

Selling On Amazon

Amazon will soon be in Australia and is likely to dominate online retail. Fortunately, local businesses will be able to sell on Amazon. Early adopters will have a massive advantage over latecomers. Promethean is one of the few Australian digital marketing agencies with experience managing and growing Amazon sales.

Content Creation

Superb content is critical to online success. However, many companies underestimate its importance. Firstly, it provides value to your visitors, thereby establishing a trusting relationship that can lead to sales. Secondly, it encourages return visits. Finally, it improves your search engine rankings, and encourages people to link to you.

Web Development

The best websites are integrated with every aspect of an organisation’s online and offline marketing strategy. Sadly, most web designers know very little about marketing. This is true even for many big web development companies. As a result, poor website design is frequently a major barrier to success online.

 

Some of our clients: